Mega-concert on the web:
18 hours of live music from 17 different countries.
From Tokyo to New York: a marathon to celebrate the 30th anniversary of Diesel with a really erotic video.
Saturday, October 11th.
Earth Wind & Fire, Sister Bliss, Lindstrom, Diskjokke, Who Made Who, Chicks on Speed, Soulwax, NERD vs MIA and Chaka Khan are only some of the artists who are (or who already have been) perfoming at 17 different locations.
The event can be enjoyed from various websites, among them is the official website www.diesel.com, through the multi-medial platform XuniPlay of Fabbricadigitale, italian company that designs and realizes applications and infrastructures on the IT field.
1 million are the contacts estimated to attend the show.
For the occasion Diesel and its founder Renzo Rosso launched an erotic video playing on the double meaning of the triple XXX: "hard core" and "Thirty".
Source:
http://www.corriere.it/spettacoli/08_ottobre_09/concerto_diretta_web_ore_diesel_4a86453e-961d-11dd-86ba-00144f02aabc.shtml
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